Towards Formal Strategy Analysis with Goal Models and Semantic Web Technologies
Sprache des Vortragstitels:
Advances in Conceptual Modeling - ER 2017 Workshops AHA, MoBiD, MREBA, OntoCom, and QMMQ, Valencia, Spain, November 6-9, 2017
Sprache des Tagungstitel:
An informed strategy-making process involves strategy analysis to determine the strategic position of the company. In this paper, we investigate the formalization of different frameworks of strategy analysis in order to facilitate the tasks of strategic management. The thus formalized strategic reports can be shared among employees and combined for more holistic analyses. Semantic web technologies serve as the technological foundation, which allows for the expression of strategic questions as queries over the models as well as an integration of external data sets from the semantic web.
Keywords: Knowledge management, Strategic management, Business modelling, SWOT, PESTEL, Porter?s Five Forces, iStar 2.0